
Innovation in the Workplace: Digital Signage for 3 Ireland
Client: 3 Ireland |Industry: corporate | Location: Republic of Ireland
Company 3 is a leading international telecommunications company with offices across the globe. As part of a major office renovation, Company 3 wanted to create a workplace environment that reflects its global stature, innovation-driven culture, and commitment to cutting-edge technology.
What Was the Requirement?
The newly renovated office space needed more than modern furniture and architecture, it needed dynamic digital experiences to engage employees, impress visitors, and bring the brand identity to life. The brief called for digital solutions that were versatile, visually impactful, and seamlessly integrated into the environment.

What Was the Solution?
Focal Media partnered with Company 3 to deliver a range of premium digital assets tailored to the new workspace. Each installation was designed to add functionality, enhance communication, and elevate the overall employee and visitor experience.
Multi-Screen Video Walls
Large-scale video walls were installed in key areas of the office to serve as central communication hubs. These displays allow Company 3 to showcase live company updates, global achievements, and immersive visual content. The high-resolution setup creates a striking visual feature while ensuring clarity from any viewing angle.
Mirror Signage Displays
Innovative mirror signage units were placed in shared spaces, offering dual functionality—serving as a sleek mirror while transforming into a vibrant digital display when activated. This subtle yet powerful feature reinforces Company 3’s commitment to technology-driven design without compromising the aesthetic of the office.
Fridge Units with Built-in Door Screens
In breakout areas, custom fridge units with integrated door screens were installed. These not only serve practical purposes but also double as digital surfaces for branded content, energy-saving reminders, and staff engagement initiatives. The result: a unique touchpoint that blends utility with communication.
The Impact
The combination of video walls, mirror displays, and interactive fridge units has transformed Company 3’s office into a digitally enhanced environment. The new assets provide:
- Brand reinforcement through impactful, dynamic visuals.
- Improved internal communications with flexible content delivery across multiple platforms.
- A modern, engaging workplace that reflects the forward-thinking nature of a global telecoms leader.
Visual Showcase
The installations speak for themselves. High-quality imagery of the completed work highlights the precision, design, and impact of each digital asset in situ. These visuals capture how Company A’s solutions seamlessly integrate into the office environment while making a bold statement.

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