Print Management
We specify Duratran digital printing in all our units. With the large number of Duratran prints we produce on a monthly basis, we are delighted to pass-on our volume discounted rates to you. Please call us for further details. <Contact us>
We operate a seamless change of design sequence, liaising directly with your Ad agency on artwork, arranging printing, collation and distribution of Duratran prints around the country, ensuring change of design sequence happens on time, and when it's supposed to happen.
FocalPoint units can also facilitate electroluminescent print (EL) technology. EL brings movement and animation to your creative, and we look forward to discussing this option further with you. Please call us for further details. <Contact us>
FocalPoint units can also facilitate lenticular images and we look forward to discuss this further with you. <Contact us>
Accountability
Upon changing a design, a digital photo is taken of the unit and made available to you on this web site through our client log-in (top right). This 100% site audit enables you to see you Ad in situ, pride of place, driving sales on FocalPoint units. Please visit our Guest Log-in section for examples of how your brand might look on FocalPoint units.
FocalPoint InBar Signs
FocalPoint In-Bar Signs, keeping your Drink brands marketing messages top-of-mind, at the point where the Brand Call is made, and where FocalPoint units are proven to influence the Brand Call.
FocalPoint Offtrade / Retail
FocalPoint Off-trade ? Cutting through the clutter in selective off-licences and Retail outlets - Connecting your brand messages to buying consumers at the point of purchase.
Back-of-Bar Displays
Back-of-Bar displays, "bottle glorifiers" in the hot spot, behind the Bar, interactive, and highly-visible to "buying" consumers at the point of purchase.
FocalPoint Digital InBar
FocalPoint Digital ? 32", 46" LCD screens with built-in Media Player/Live feed, enabling drink brands to connect directly with drinking consumers at the point of purchase, when they're ordering their drink.