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What is the Benefit of Digital Menu Boards

In present world everything is about digitalization. Likewise digital signage has made a remarkable impact in man’s life today. Without digital signage life won’t be so comprehensive and easy. That is why now you see digital screen at public places trying to give you information that you need without any hassle.

Digital signage is actually display of some media that portrays some information to the public through a digital screen. These digital screens are connected to a computer which is installed with an auto-play option. This ensures that the screen keeps on showing the information. These screens are used in all the modern public places, from office buildings, departmental stores, schools, restaurants, cafe, etc.

Digital menu board is of the part of this digital signage that is quiet popular used all over the world. These are generally used in the cafes and restaurants. Installing one of these menu boards will give you the following benefits:

  • You can alter the menu or any information in the board without much hassle, all you need to do is edit the media file that was being played on the board and it is all ready to go.
  • You can change the price and the menu with just your fingertips by editing the media file that is on the play.
  • According to the taste of the customer you can advertise that product with interactive and vivid images and videos on the board to ensure more sale and customer indulgence.  
  • Since the menu is on auto-play option, it changes automatically in accordance with the time without giving you any hassle.
  • You can manage the menu board with the help of internet remotely from anywhere you want, so evade employee mishaps.
  • This menu boards empties your hand from customer queries, as they are themselves enriched with information and saves your time and energy.

Digital menu boards have many benefits and being a modern businessperson you should install them at your place to save time, energy and money. For this all you need to do is ensure that your board is installed properly and is well integrated with the computer system.

Availing the best menu boards which are digital in UK is now easy because you can get them from the best. Focalmedia is the place for you, where you can get the right product at the right price and ensure proper installation with the quality service by the expert professionals at your aid. Get more on them by visiting http://focalmedia.com/

For more queries Contact us or call us on +353-1-2934040

What are the Digital Signage Networks

In modern world of digitalization, digital signage network is a special way of silver casting in which media or video is displayed to public in the public places for informational purposes or advertisements. This digital signage network is generally comprised of a computer with an automatic playback device which is connected to a large LED screen for public display.
Digital signs are used for many day to day services, like digital exhibitions, digital marketing, digital way finding, digital place making, etc. Digital way finding is a very commonly used thing in public places to show direction and help in the navigation of the people.
Today, digital signage is used in almost every big public places, from schools, malls, departmental stores, office buildings, airports etc. and people are dependent on these displays to quiet an extent. Without the proper displays it will be hard to find out the suitable way to reach your goal.
Since the display is actually connected to a computer the data is synced with the real time network or the internet. These data are transmitted and stored in the compressed form and hence ensures saving of space. The same computer can be distributed to multiple displays.
Digital signage displays the contents via the following ways:

  • Interactive Interfaces: Combining the touch screen and the sensor application the digital displays can be user friendly and can take direct command from the user.
  • Video: Videos are displayed for commercial advertisements.
  • Text: Either scrolling, or dynamically updated via external source.
  • Images: Scrolling images or formatted digital images for advertisements.

Using digital signage can give you lot of advantages in place of paper signs. Following are the benefits of using digital signage:

  • The information can be updated via remote control without bother any individual physically.
  • Since the information is updated digitally they don’t involve any paint or paper and is more environment friendly.
  • This information can be made more interactive and interesting via good animation.

Get the best digital signage services from the best in UK by focalmedia. They have the right devices for you in the most appropriate way to give you the best of services. They have best quality product with proficient technicians who will properly install you the product and will ensure you the proper functioning. They are also very budget friendly and all these you can get at a very affordable price. To know more on them just log in to http://focalmedia.com/

For more queries Contact us or call us on +353-1-2934040

The Key Benefits of Digital Screens

Today’s world is all about digitalization. Everywhere you look is all digitalized. This is because digitalization makes things easy and comprehensive. One way of doing this is by installing interactive digital screens. These screens are actually part of digital signage. What is digital signage? It is the process by which a media is displayed via a digital screen in the public to give information regarding a particular thing.

You will find this digital signage in the cafes, bars, and other public places, where the menu or the notice, or the navigation is displayed on the screen. This process is now taking a new hype with the help of interactive digital screens. There are many benefits of these screens; some of them are listed as follows:

  • It helps in reducing the cost by making a onetime investment, as you can just alter the data in the computer to update the information and don’t have to alter the entire thing like in old days where paint was used for displaying some information.
  • These screens are connected with computer which have web access, thus it runs with updated live feeds. You can see the tweets, the news feed, currency update, or maybe RSS feed and weather updates.
  • This is the best and the subtle way of advertising your product to the customer unlike the old and traditional methods of advertisements. Here the ads are displayed through vivid colours and are displayed and connected with the customers in silent manner.
  • You can update the contents of your display with the click of fingertips, unlike previously where you had to install the whole new set of newly painted ads.
  • Since the display is the combination of HD quality pictures and innovative and capturing texts, it influences the customers and they indulge more into the product.
  • You can also use these displays to ensure your clients and other people the progress of the work with the help of continuous update through the display.

Retail digital screens are best thing you can install in your organization or business. It will make things easy and comprehensive. You need to buy these digital screens from the best place in UK, to ensure yourself the quality and proper installation of such retail digital screens.

To get the best of the digital signage service and digital screens check for the focalmedia who are best in the town. They have the proficient professionals to guide you with the screens and install them properly in the most affordable way. To know more on them just log in to http://focalmedia.com/

For more queries Contact us or call us on +353-1-2934040

The 5 Important Benefits of Digital Signage

In the world of digitalization, digital signage has made a terrific impact. This is actually display of media on a digital screen in a public place for hot shedding a sweat. The benefits are as follows:

  1. No Paper Needed:   This does not require the use of paper. Therefore, when a new message arrives the message is automatically shown in the display screen and the old message, which is outdated, is taken away. There is no wastage of paper and it is an important plus point for the increasing eco-friendly customers.
  2. Engaging Audiences:  This is gaining popularity all over the world. It is a much more dynamic, multimedia based communication channel. It is effective in harnessing an individual’s comfort level with the help of its interactive feature thus making it a more engaging experience for the audience.
  3. Accessibility is Convenient:  Messaging on digital signage can be controlled locally or remotely depending upon the place where its is situated. Because of this communication channel, there is less of footwork at the time of raising campaigns. This not only saves the time but also is very cost efficient.
  4. Overcoming Spatial Limitations:  Users are able to rotate their messages and advertisements constantly, which eliminates the need to post multiple advertisements. This reduces the amount of space required to advertise the same number of individual advertisements or messages. By this method, messages evolve dynamically based on the changing conditions like day and night, change of weather, etc.
  5. Assurance of Targeted Content:  Messages on digital signage can be rotated. The content that is being displayed is based on the type of audience present at a particular place at a particular time. For example –
  • Upcoming concert performances captures music or concert fans
  • Sporting events such as Football or Hockey targets sports fans
  • Pub digital Signage will play music whether the file is audio or video.

You can get this digital signage or pub digital signage according to your need and place for better interaction with the people without much of a trouble. For this you need to get this from the trusted place and no one but focalmedia can ensure such class quality. They also come in very affordable price and you get it installed by their expert technicians. To know more just log in to http://focalmedia.com/

For more queries Contact us or call us on +353-1-2934040

5 Tips to Choose a Digital Screen that You Should Follow

In the modern world, Digital Signage refers to the use of digital symbols to communicate a message to a group of people. This is usually used in the field of marketing. A LCD or LED digital screen is used to project contents such as images, videos, streaming media, etc. These types of screens can be found in transportation systems, museums, stadiums, hotels, restaurants, etc.

The 5 tips needed in order to choose a Digital screen are:

  1. What and Where to Place: The screens will display only what is planned to display on them. For teaching students, a screen in each of the classrooms is enough to teach them their values and education. If the content is an interactive one, make sure that people can easily touch and interact with them. If audio is planned to be applied, then the screen should be placed in a public area such as the side of the road or in the middle of a crossroad on a platform.
  2. Keeping It Accessible: The screen should be placed at eye level or a little above that. This is because if its placed to high then people will not be able to read it or interact with the content thus putting all efforts in vain. Accessibility for people in wheelchairs and shorter views is important for interactive content. This can be done by placing the control options at the bottom of the digital screen.
  3. Targeting Crowded Areas: Placing displays in high traffic areas might seem very obvious but due to the work rush and network problems, people do not get the time to stand and check out the screens. The best areas to place these screens are where people gather frequently. This will help them linger there for a long time and check out the interactive content. Some of the best places to place them are lobbies, lounges, information desks, elevator waiting areas, etc.
  4. Thinking Small: Majority of the times we deal with large displays, but now its time to think about placing smaller displays. Screensavers on computers around the office or campus can be used to deliver the digital signage playlists. In some environments, a small display showing a particular message is effective than a large screen showing many contents. Small displays can be mounted in cafeteria booths to send targeted advertisements and announcements to the general public.
  5. Getting Personal: Just because the audience is not front of a small or big screen that does not mean that we cannot reach them. By making playlists on smart-phones and tablets, viewers can grab hold of them and see the advertisements and announcements. This is one of the best ways to reach audiences who are on the move such as students who are off campus. It does not matter what type of hardware is being used as long as the content is readable, relevant and convenient to the general public.

Wondering where to get these devices? Then think no more, and opt for the very best in UK with focalmedia. They will provide you with the best of products and the class service with the help of their expert professionals. They are also very affordable and economic. To know more on them just log in to http://focalmedia.com/

For more queries Contact us or call us on +353-1-2934040

 

Find a Customer-Oriented Screen Advertising Consultant in Dublin and See you Business Grow

It is really interesting and surprising to see how latest technologies have changed the way people interact and behave in the space and time between two boxes – home and office. More or less, every aspect has undergone a certain degree of transformation, thus changing the lifestyle of the people. Perhaps, you also realize this massive change called “digitization”.
One of the best and most relevant examples in this regard is transition from traditional poster advertising to screen advertising. The perfect amalgamation of business intelligence and state-of-the-art technologies, screen advertising is used for influencing the psychology of ‘the targeted customers’. Most importantly, the content of the ads depend on certain factors, like location, occasion, time, etc. If you are a brand and looking forward to increase your market presence, then you can easily find a Screen Advertising Consultant in Dublin.

How you can leverage the benefits of screen advertising?

  • Screen ads are purposefully designed to draw the attention of the viewers with impactful large-format commercials and ads, when the latter are utterly bored in tiring traffic jams. The best part – the viewers are not able to switch the ads off.
  • Such ads basically target the young, affluent and always ready-to-shop people. This section of the society, what companies called the ‘targeted group’ is more likely to consume the largest number of brand marketing or advertising messages.
  • Screen adverts focus on promoting the trend and style your brand possess. Advertising among the prominent and widely popular brand associates will help you increase the value of your brand.
  • These types of advertisements deliver the highest rate of occurrence or frequency, in comparison to any other ad platform, which in turn helps you reach out your target consumers with lowest CPM (cost per thousand).

What things to look for in a service provider?

Well-established and reputable screen advertising service providers are more likely offer services given below:

  • They specialize in almost every aspect related to digital signage, right from supply to installation and content creation to digital advertisement network(s) operation and management.
  • They make use of every possible approach, from DAMOC screen, digital menu screens, in-house networks, educational, financial, way-finding, cinema to incorporation of various social media platforms to help your business grow.
  • Each and every processional they employ is well-trained and hardworking.
  • Whether it is the initial consultation or installation, if you happen to find a good Screen Advertising Consultant in Dublin, you can take a sign of relief.

For more queries contact us or call us on +353-1-2934040

Digital Signage Supply for Fostering Teamwork and Increasing Business Productivity

With the businesses moving at a faster rate than never before, as a business owner you should leverage the benefits of every possible technological innovation that has the capability of making your business processes effective. Although digital signage is gaining popularity day by day, there are a number of companies, especially supply chains that overlook the same. That’s because, they fail to understand the power of Digital Signage Supply, when it comes to improving the speed of supply chains.
Are you a part of the same bandwagon? If so, then check out the tips given below. They might help you understand how the incorporation of digital signage can help you remove the obstacles coming your way.

Don’t forget – priorities change

    • As far as the most important things associated with supply chains is concerned, it’s – priorities do change continuously with time. Whether it’s sudden and unexpected orders by customers, missed deliveries, system or machine failure or any other unforeseen situation, people do change their preferences and priorities.
    • Suppose, you are using the age-old schedule board platform that is operated manually and one day, something went wrong with it, all of a sudden. What will you do then? Well, of course you ask someone to check out what’s wrong and fix the issues, if any. However, it might be a time-taking process and enough for distracting your customers. Apart from that, you might have to shell out a fortune and wait for long to see things come to normal. Therefore, it’s better to switch to digital signage.
    • Digital signage supplies are easy to use as well as update. One of the best features, you don’t have to update each and every screen installed in your facility one by one, as you can update multiple digital screens at the same time. So, a single glance and you will be able to know what the top-priorities of the hour are. It also eliminates the chances of errors.
    • High quality Digital Signage Supply from a company with years of experience can also help in fostering team work. When the entire team of professionals is aware of the priorities, the performance is bound to increase.,

With advantage like these, the global market of digital signage is considered to grow at a CAGR (Compound Annual Growth Rate) of around 8.18 percent by the year 2020. This has been predicted by an esteemed organization after conducting various researches. So, it’s high time you should go digital.

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Get High Quality and Affordable Digital Signage Solutions in Cork

Unlike traditional advertising platforms, digital displays have the ability to communicate customer-oriented messages, as quick as never before. This is the reason why, digital advertising is considered to be one of the most influential factors, when it comes to the buying behavior of the customers. Most importantly, digital signage solutions have been adopted as a cost-effective marketing tool.

Go by the norm – it’s crucial

In today’s hi-tech world, wherein speedy lifestyles and even speedier technological advancement, have become a standard, capturing an individual’s attention is no more an easy task. Business houses and organizations have to work really hard to achieve this standard. If they lag behind, someone else will surpass them in the rat race. Therefore, it’s high time to bank upon effective Digital Signage Solutions in Cork.

The key benefits

Digital advertising offers a number of benefits to companies and organizations from all over the world with the help of its plethora of applications. If you want to know more about the benefits, go through the pointers given below:
With the help of digital signage solutions, you will be able to:

    • Change the content of your ads easily via remote or centralized locations
    • Attract more and more customer in comparison to print ads
    • Advertise the new services and product of yours, easily
    • Aim the exact customer base at the right time with the help of scheduling
    • Enhance customer experience
    • Eliminate the costs related to print advertisements

Cost and space saving

This is true that in order to avail Digital Signage Solutions in Cork, you might have to shell out a bit more in comparison to traditional advertisements platforms. However, don’t forget that it is also helping you to save lots of money and valuable office space. So, how a digital signage network does that? Here go the answers:

      • By eliminating the expenses associated with old-fashioned billboards and posters printing
      • By replacing the need of a number of other printed collaterals, like brochures racks and hoarding racks
      • By cutting down the cost of getting the printed things to multiple locations from the publishing facilities
      • By eliminating the cost of labor
      • By helping you prevent the chances of delay and mismanagement

The green factor

You might be wondering, what’s the green factor. Dear reader, the more you rely on digital ads, the more papers you happen to save. And saving papers means saving the nature. Therefore, every business facility should give a digital makeover to their advertisements.

For more queries contact us or call us on +353-1-2934040

Digital Signage Service in Financial Institutions – A Makeover

Financial and banking institutions are among the first few business organizations to deploy digital advertising platforms way before the screen and billboards approach of marketing became popular as digital signage. If you look a few years back, you will remember the CCTVs installed in the lobbies of the banks featuring their products and services. Those were nothing but, the primitive versions of digital signage approach.
However, individual banking behavior, then and now have world of differences. Online banking options have made banking easier and ATMs have made money withdrawal faster than before, eliminating the need of visiting branches, physically. As a result of which, banking and financial institutions are finding it difficult to connect and interact to their customers, as effectively as before, even when the latter visits the banking outlets. This is why, Digital Signage Service In Financial Institutions has become crucial. In fact, a number of banks from all over the world have started banking upon the same.

How do digital signage services work?

  • Digital screens installed, in-branch, can make connecting, interacting as well as engaging the customers easier for the financial and banking facilities. Moreover, digital advertisement screens can not only help in product promotion but also in creating seamless customer experience. After all, creating good relationship with the customers will help such facilities get more business.
  • In order to reach out more and more customers, more than one touch points are needed. In-house digital ad screens, like video wall, windows, kiosks and many more are some of the most effective parts of touch point networks, when it comes to building strong customer relationships and driving sales high.
  • Digital signage services can help the facilities to up-sell, cross-sell, engage with more and more customers and allow them to know about the services and products you sell.
  • Sometimes the customers are not even aware of the wide range of services and products offered by financial facilities and banks. Informing the customers about the new and lesser-known services or products via digital signage can help such organization enable cross-selling, this increasing their sales

What are the key benefits?

Take look at the most prominent benefits of hiring Digital Signage Service In Financial Institutions:

  • It helps in enabling real-time update related to products and services, like rate changes and other important announcements.
  • It helps in increasing product awareness, thus increasing customer as well as retention rate.
  • It helps in enabling visual connection with the help of dynamic and eye-grabbing ads.
  • It helps in facilitating up and cross-selling.

For more queries contact us or call us on +353-1-2934040

Digital Menu Boards for Displaying Your Mouthwatering Platter

Digital signage solutions for restaurants or eateries offer plenty of benefits over conventional menu boards and signs. Therefore, a number of restaurants or cafes have adopted the same for the convenience of their customers. Through this post, you will come to know about the benefits of Digital Menu Boards that you can leverage to make your business grow.

An effective cost saving solution

When it comes to considering the switch to digital from traditional, the main concern of most of the restaurant owners or operators is the initial cost of installation. However, the costs of the latest HD (High Resolution) screen advertising solutions are almost equal to that of print ads. In fact, the former bores more ROI in comparison to the latter.
Although it might look like a huge upfront investment, it is a onetime investment. Even when you need to make some changes, you can do them in clicks. However, things related to print media, like brochures, hoardings, pamphlets, etc, are re-ordered on a regular basis. Most importantly, you have to shell out every time you place and receive an order.

Better to go digital than to lose customers

Let’s picture a situation – You entered your favorite local restaurant and ordered your all-time favorite cheese sandwich. However, the waiter attending to you tells that the item isn’t available. The heart-broken you left the eatery or ordered something else. Now imagine the same situation by keeping yourself in the shoes of a restaurant owner. Such denials from your side might irritate your customer and you might lose them.
Installing digitized menu boards at your restaurant will help both you as well as your customers. The latter will be aware of the menu changes, as per availability and you will able to meet their requirements without receiving any kind of complaints. Apart from that, you can also include the nutritional value and calorie content of the items you sell. This will be an added advantage.

Some distinct benefits

    • Digital Menu Boards help in automatic day parting. So, you don’t have to day part manually.
    • You can use attractive and mouthwatering pictures and videos to tempt the food lovers. This will also make your menu offerings stand out.
    • You can change the photos, prices as well as menu offering easily and remotely.
    • Cross and up selling will help you increase the number of customer tickets.
    • You will be able to make your content actionable.

For more queries contact us or call us on +353-1-2934040